Keep it Simple, Stupid!

As the world becomes more complex, people strive to make things simpler. Technology, more specifically Apps, are no exception.

In the last few months there have been a slew of applications and programs debuting that are using deceptively simple concepts. Some of these ideas may seem ridiculous at first glance, other ingenious, but many have been hugely successful, and have the potential to make a lot of money if they haven’t already.




It’s the app that boils all your communication down into two letters.


That’s right – the app YO let’s you send Yo, and only Yo to to other people.

Want to say good morning? Send a Yo. You’re hungry – yo; late for dinner – yo.  The whole premises of this app revolves around context based messaging. You understand by the context what is being said.

Seems ridiculous right?

And yet Yo just received $1.5 million in funding. That puts its valuation at between $5 million and $10 million. It’s co-founders, Or Abel and Moshe Hogeg, are claiming they were offered far more than that

  • To date YO has been downloaded two million times.
  • It has 50,000 or more active users.
  • 4 million Yos have been sent.

Yo indeed.

Some experts are claiming that YO’s uncanny success proves that Silicon Valley is in some kind of style bubble, and that we should all be prepared for it to burst. However, YO has the potential to evolve into something much greater than what it is now, and that could be its secret to success.

The next version of Yo, which will be rolling out in next couple of weeks,  will turn it into a legitimate messaging platform—like a simpler version of What’sApp or Twitter.

Yo’s next evolution will let users send a link along with their “Yo”- and that includes RSS feeds.



recite-4624--881801747-1h1y2bpThat means means every blogger, website and media outlet (including us) will be able to send push notifications to their followers, including links, whether or not they have downloaded a corresponding app.


Are Emojicons the next Hieroglyphics?

What about  communicating with 😉 and 😮 only?

<br /><br /><br /><br /><br />

There is a smile race right now; several start ups are rushing to create emoji only social media sites. and Emojicate are two such Apps.

Emojicate is the first to the gate – it has already launched through the App store. It is a free download for iOS devices – that includes most Apple products.

You have to sign in through Facebook so you don’t have to worry about creating another username and password set for this social network. And it’s not always pure pictures – there are some changeable images – like a clock that can be set to show a specific time. is a little more complicated than that.

That’s right – even your username has to be an emoji. There is no word yet on whether your password has to be in pictures as well.

And no, I will not start writing these blogs in emoji only.


Push for Pizza

This is the one we’ve all been waiting for! Well, maybe not – but pizza fans who suffer from chronic shyness finally have a cure.

Want pizza? Well, push the button.

That’s it.

Push for Pizza is the brain child of five teens from Brooklyn. They apparently thought picking up the phone or ordering online was far to tedious to do to get pizza.

Their invention eliminates all the unnecessary steps, like human communication or pizza choices.

First you download the app and fill out the set up  information – like your address and payment plan. After that, all you have to do is tap to get your food.

You are given two options; pepperoni or cheese pizza. The food, delivery and tip are all paid for initially before the food even arrives.

The order is then sent to your local pizzeria.

Screen Shot 2014-08-12 at 2.32.24 PM


You only need to click three times; once to open the app, once to select, and once to order.

It’s like the Yo for food delivery! It rips out all the complicated options and leaves us with the bare essentials.

I mean really – there is a reason cheese and pepperoni are staples.  It’s because most of us are happy with just that simpler fare.

Personally, I’m waiting for the app that will do my chores for me with the click of a button!

Until next time!



Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s